Resumen
The analysis of organizational requirements is a critical success factor for the process modeling and design phase of the BPMN lifecycle and for the development of information systems of organizations. However, the identification of information for the business process modeling phase is associated with certain problems such as the lack of understanding of the business by requirement engineers, and secondly, communication between business professionals and systems analysts. To prevent these problems, this article describes an approach that uses an adaptation of Osterwalder's canvas business model to identify and organize the different activities carried out by different customers segments of a business process, together with key partners and resources that facilitate the development of BPMN models. The article presents a case study of a business process.